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Photo Credit So, how long does it take to get from a promising idea to a worldwide known brand and multi-billion acquisitions by Google? In the case of the Fitbit brand, just about 14 years. Lightning fast, even for these modern times of rapid business growth. What does it take to see the idea through to such success? Fitbit watch story started back in 2007, and it’s based on innovation, persistence, inspiration, and success that comes as a result of it all. But, of course, there were ups and downs, successes and failures, just like in any other good story you ever read. And, it goes like this. Part one of the Fitbit story will cover the idea behind the brand, its early days, as well as a comprehensive list of all the Fitbit models produced so far. The second
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