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Barbie Food Collaborations Are Everywhere This Summer. We Tried
Marketing Has Been Barbie-fied and It's Worked
From toy to titan: the activations behind the Barbie effect
The Barbie merch has gone too far now
Barbie's dream brand collaborations—inside the movie's marketing
Awash in pink, everyone wants a piece of the “Barbie” movie
Barbie Marketing Mania: How to Add Some Glitter to Your Ad
Barbie: Lessons from this year's big marketing hit
Barbie-mania divides Chinese netizens: To consume or not to consume?
NYX Professional Makeup Launches New Limited-Edition Barbie™ The
How Mattel reinvented Barbie To Become A Global Icon
Every Barbie Brand Collaboration Out Right Now
Every Barbie Brand Collaboration Out Right Now
The Barbie Movie Marketing Strategy: A lesson in 360° Marketing