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How Mattel is reinventing Barbie with a Hollywood makeover
Barbie: A Doll-Lightful New Take on an Icon, by Alex Consulting
Blonde Ambition
Barbie has Wall Street seeing pink as Mattel reports financials : NPR
The Since 1959 Collection commemorates famed vintage fashions, re-invented for a new era! Barbie® doll is always the dramatic, superlative star!
Barbie BFMC Stunning in the Spotlight Silkstone Doll Gold Label Mattel N6603
Barbie Named Top Global Toy Property of 2020 by NPD - aNb Media, Inc.
How Barbie Sparked A Remarkable Brand Reinvention At Mattel
Barbie Is a Feminist Icon and the Role Model Little Girls Need Today
Barbie, oh Barbie, you've certainly made a comeback! In a world where body positivity and inclusivity are gaining momentum, it seemed like Barbie's reign was coming to an end. But fear not
Barbie' Documentary Coming To Hulu In 2018 – Deadline
Barbie Creator Ruth Handler's Legacy Deep Dive
The Summer of 'Barbie' Has Only Just Begun - WSJ
How Mattel reinvented Barbie To Become A Global Icon
How Barbie Has Been Remade, and Reinvented, Over 57 Years In Photos